Veterans Coming Home

(2018)

Video Trailer: 

See the impact of Veterans Coming Home in action - download the case study.

In 2018, Veterans Coming Home returned with a new series, focused on "what works" for veterans and communities — from employment to education to volunteering — as servicemembers navigate the transition back into civilian life.

The new series premiered in the fall of 2018, alongside a renewed social media campaign and robust partnerships to explore solutions-based stories of veteran reintegration, focusing on how successful veteran reintegration can be a “virtuous cycle” for veterans themselves, their communities, and for American society as a whole. 

Veterans Coming Home began in 2016 as an innovative cross-platform public media campaign that bridges America’s military-civilian divide by telling stories, challenging stereotypes and exploring how the values of service and citizenship are powerful connectors for all Americans.

Throughout the spring of 2016, a team of photographers, writers, and filmmakers — both veteran and civilian — crisscrossed the country, creating digital shorts, videos, and other compelling content exploring issues of service, citizenship, and veteran’s lives. By working with the Corporation for Public Broadcasting – including 14 partner PBS stations – Veterans Coming Home created public media that reflects the voices of communities across the country.

Developed for the online platforms where today’s generation of young veterans live, Veterans Coming Home offers an unprecedented opportunity for real communication between post-9/11 veterans and their civilian peers. We've worked with an incredible team of impact producers (Micael Bogar, Jennifer MacArthur), Producers (Whitney Dow, Dez Hernandez) and digital strategists (Heidi Boisvert, Erica Sagrans, Jake DiGregorio) to put together a truly unique, first of its kind public media project.

Veterans Coming Home: Bridging the Military-Civilian Divide drove thousands of online and offline conversations between veterans and civilians, and reached over 4,838,538 people with its digital videos. We launched with a video partnership with Vox, and worked with numerous veteran and civilian service organizations to reach their engaged audiences with co-produced videos, op-eds, and photo essays, and Medium posts. More than 50,000 people attended VCH events in person, and our station partners helped raise more than $80,000 towards veteran services. 

Learn more by reading through our detailed 2016 case study here. 

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